There are only two mistakes one can make along the road to truth. Not going all the way, and not starting.
 
(Buddha)
 

To achieve success one must know which path to follow and how best to do so.

The Preliminary test allows CN SD consultants to identify the necessary strategies for successful distribution of a new product, or of a product that is already on the European market.

Definition of Preliminary Test:

  • Formulating aims and objectives
  • Explorative research of the market
  • Product analysis
  • Product positioning
  • Competitor analysis
  • Analysing of potential and actual demand
  • Planning of distribution practices